Archive for the ‘bffs’ tag
Unless you blog about your boyfriend problems and only want to share it with your BFFs, it is likely that you want your blog to be discovered and read. This is especially so if you have an e-commerce website promoting your product or services, or simply want to earn revenue from advertising and clicks.
It is not easy to get people on your blog considering that there are millions of blogs on the World Wide Web, so how do you get your blog on the first page of Google’s search results? It’s definitely not easy, but here are several measures you could do to land you there:
1. Use keywords in the title
Google searches the blog title for keywords whenever a search is being made using your selected keywords. For instance, if your keywords are “make money”, a title such as “How to make money fast” will get you more hits than “Be poor no more!” Although you might be tempted to write a catchy title, a simple and straightforward one is usually more effective for search engine optimization purposes.
2. Create and use categories
Categories will not only make it easier for your readers to find contents easily but also help to boost Google rankings. Use keywords as your categories so that whenever a search is made, the results point directly to the category of your posts.
3. Tag your posts
Tags are something like categories or keywords – posts which have the same tags are grouped together but tags are much shorter than category names and make it easier for readers to find related posts. Once again, use keywords as tags to increase the density of your keywords throughout your website. Oh, just don’t overdo!
4. Include subheadings, subtitles and post headings
You’d probably know by know what I am going to say – use keywords in your subheadings, subtitles and post headings. These details should be as descriptive as they can about your website, and what better way to do so than to use your choice of keywords!
5. Include images in your posts
Images serve three purposes – they illustrate your meanings, serve as a break for the eyes from reading lines and lines of text and to make your website easily searchable on Google. You can improve your Google rankings by using keywords as the file name and in the alt text. Make sure the size of your image isn’t too large as well as larger images tend to slow down a website.
6. Include meta description
Meta description is the snippet of the article that will appear underneath the website link on Google’s search result page. Take some time to write an interesting one that would captivate people’s attention enough to prompt them to click and check out your website.
7. Use keywords at the start and finish
Now that you have taken care of all the titles, headings and such, it is time that you start writing. Before you go far, you’d need to know that the first and last 100 words of your blog post are important in generating traffic to your website. Use your keywords and several variations of it in the first and last 100 words of your blog post.
You would have noticed that many search engine optimization techniques revolve around the use of keywords, among others. Getting to the top page of a Google search is indeed all about keywords as it is what that users would use to look for information.
As such, use them wherever and whenever you can but be careful not to overdo it as your website could then be identified as spam and your readers would be annoyed being incessantly “bombarded” by the same phrases over and over again!
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