Archive for the ‘feb 14’ tag
Episode #28 | Talkable is Vulnerable
The Talkable Brand video series continues…
Episode #28 | Talkable is Vulnerable
In this episode, you will learn vulnerability is an overlooked and under-appreciated trait in marketing.
BACKGROUND INFO:
The Talkable Brand video series will help you to strategically think about ways to make your brand, your business worthy of word of mouth. Every Tuesday on the Brand Autopsy blog a new episode will premiere giving you knowledge and a nudge. Knowledge being interesting information. The nudge being compelling motivation to make the information happen. The result, I hope, is helping you make brands more talkable.
EPISODE ARCHIVE:
Jan. 10 | Achievable
Jan. 17 | Believable
Jan. 24 | Bankable
Jan. 31 | Original
Feb. 07 | Practical
Feb. 14 | Paradoxical
Feb. 21 | Artful
Feb. 28 | Skillful
Mar. 06 | Informational
Mar. 13 | Comical
Mar. 20 | Loveable
Mar. 27 | Functional
Apr. 03 | Social
Apr. 10 | Emotional
Apr. 17 | Conversational
Apr. 24 | Relatable
May 01 | Invisible
May 08 | Visual
May 15 | Conversable
May 22 | Conditional
May 29 | Measurable
Jun. 05 | Scalable
Jun. 12 | Cultural
Jun. 19 | Controversial
Jun. 26 | Recommendable
July 03 | Natural
July 10 | Remarkable
Episode #25 | Talkable is Recommendable
The Talkable Brand video series continues…
Episode #25 | Talkable is Recommendable
In this episode, you’ll learn sales happen truer and faster when a brand is recommendable.
BACKGROUND INFO:
The Talkable Brand video series will help you to strategically think about ways to make your brand, your business worthy of word of mouth. Every Tuesday on the Brand Autopsy blog a new episode will premiere giving you knowledge and a nudge. Knowledge being interesting information. The nudge being compelling motivation to make the information happen. The result, I hope, is helping you make brands more talkable.
EPISODE ARCHIVE:
Jan. 10 | Achievable
Jan. 17 | Believable
Jan. 24 | Bankable
Jan. 31 | Original
Feb. 07 | Practical
Feb. 14 | Paradoxical
Feb. 21 | Artful
Feb. 28 | Skillful
Mar. 06 | Informational
Mar. 13 | Comical
Mar. 20 | Loveable
Mar. 27 | Functional
Apr. 03 | Social
Apr. 10 | Emotional
Apr. 17 | Conversational
Apr. 24 | Relatable
May 01 | Invisible
May 08 | Visual
May 15 | Conversable
May 22 | Conditional
May 29 | Measurable
Jun. 05 | Scalable
Jun. 12 | Cultural
Jun. 19 | Controversial
Episode #16 | Talkable is Relatable
The Talkable Brand video series continues…
Episode #16 | Talkable is Relatable
In this episode, you’ll learn for word of mouth to happen, people must first listen and then people must talk. To get people to listen and hopefully talk, a brand must be relatable.
BACKGROUND INFO:
The Talkable Brand video series will help you to strategically think about ways to make your brand, your business worthy of word of mouth. Every Tuesday on the Brand Autopsy blog a new episode will premiere giving you knowledge and a nudge. Knowledge being interesting information. The nudge being compelling motivation to make the information happen. The result, I hope, is helping you make brands more talkable.
EPISODE ARCHIVE:
Jan. 10 | Achievable
Jan. 17 | Believable
Jan. 24 | Bankable
Jan. 31 | Original
Feb. 07 | Practical
Feb. 14 | Paradoxical
Feb. 21 | Artful
Feb. 28 | Skillful
Mar. 06 | Informational
Mar. 13 | Comical
Mar. 20 | Loveable
Mar. 27 | Functional
Apr. 03 | Social
Apr. 10 | Emotional
Apr. 17 | Conversational
Episode #15 | Talkable is Conversational
The Talkable Brand video series continues…
Episode #15 | Talkable is Conversational
In this episode, you’ll learn talkable brands are talked about in two conversation channels, the offline channel and the online channel. The differences between these conversation channels are dramatic.
BACKGROUND INFO:
The Talkable Brand video series will help you to strategically think about ways to make your brand, your business worthy of word of mouth. Every Tuesday on the Brand Autopsy blog a new episode will premiere giving you knowledge and a nudge. Knowledge being interesting information. The nudge being compelling motivation to make the information happen. The result, I hope, is helping you make brands more talkable.
EPISODE ARCHIVE:
Jan. 10 | Achievable
Jan. 17 | Believable
Jan. 24 | Bankable
Jan. 31 | Original
Feb. 07 | Practical
Feb. 14 | Paradoxical
Feb. 21 | Artful
Feb. 28 | Skillful
Mar. 06 | Informational
Mar. 13 | Comical
Mar. 20 | Loveable
Mar. 27 | Functional
Apr. 03 | Social
Apr. 10 | Emotional
Episode #14 | Talkable is Emotional
The Talkable Brand video series continues…
Episode #14 | Talkable is Emotional
In this episode, you’ll learn people engage in EMOTIONAL conversations about brands because of love and admiration for some brands and worry and disgust for other brands.
BACKGROUND INFO:
The Talkable Brand video series will help you to strategically think about ways to make your brand, your business worthy of word of mouth. Every Tuesday on the Brand Autopsy blog a new episode will premiere giving you knowledge and a nudge. Knowledge being interesting information. The nudge being compelling motivation to make the information happen. The result, I hope, is helping you make brands more talkable.
EPISODE ARCHIVE:
Jan. 10 | Achievable
Jan. 17 | Believable
Jan. 24 | Bankable
Jan. 31 | Original
Feb. 07 | Practical
Feb. 14 | Paradoxical
Feb. 21 | Artful
Feb. 28 | Skillful
Mar. 06 | Informational
Mar. 13 | Comical
Mar. 20 | Loveable
Mar. 27 | Functional
Apr. 03 | Social
Episode #12 | Talkable is Functional
The Talkable Brand video series continues…
Episode #12 | Talkable is Functional
In this episode, you’ll learn people engage in FUNCTIONAL conversations about brands to get information needed to make decisions and to better interpret the world around them.
BACKGROUND INFO:
The Talkable Brand video series will help you to strategically think about ways to make your brand, your business worthy of word of mouth. Every Tuesday on the Brand Autopsy blog a new episode will premiere giving you knowledge and a nudge. Knowledge being interesting information. The nudge being compelling motivation to make the information happen. The result, I hope, is helping you make brands more talkable.
EPISODE ARCHIVE:
Jan. 10 | Achievable
Jan. 17 | Believable
Jan. 24 | Bankable
Jan. 31 | Original
Feb. 07 | Practical
Feb. 14 | Paradoxical
Feb. 21 | Artful
Feb. 28 | Skillful
Mar. 06 | Informational
Mar. 13 | Comical
Mar. 20 | Loveable
Episode #11 | Talkable is Loveable
The Talkable Brand video series continues…
Episode #11 | Talkable is Loveable
In this episode, you’ll learn consumers will irrationally talk about brands they are in love with and learn how to determine if your brand is designed to be loveable.
BACKGROUND INFO:
The Talkable Brand video series will help you to strategically think about ways to make your brand, your business worthy of word of mouth. Every Tuesday on the Brand Autopsy blog a new episode will premiere giving you knowledge and a nudge. Knowledge being interesting information. The nudge being compelling motivation to make the information happen. The result, I hope, is helping you make brands more talkable.
EPISODE ARCHIVE:
Jan. 10 | Achievable
Jan. 17 | Believable
Jan. 24 | Bankable
Jan. 31 | Original
Feb. 07 | Practical
Feb. 14 | Paradoxical
Feb. 21 | Artful
Feb. 28 | Skillful
Mar. 06 | Informational
Mar. 13 | Comical
Episode #9 | Talkable is Informational
The Talkable Brand video series continues…
Episode #9 | Talkable is Informational
In this episode, you’ll learn there are three stories a brand can tell to become more talkable.
BACKGROUND INFO:
The Talkable Brand video series will help you to strategically think about ways to make your brand, your business worthy of word of mouth. Every Tuesday on the Brand Autopsy blog a new episode will premiere giving you knowledge and a nudge. Knowledge being interesting information. The nudge being compelling motivation to make the information happen. The result, I hope, is helping you make brands more talkable.
EPISODE ARCHIVE:
Jan. 10 | Achievable
Jan. 17 | Believable
Jan. 24 | Bankable
Jan. 31 | Original
Feb. 07 | Practical
Feb. 14 | Paradoxical
Feb. 21 | Artful
Feb. 28 | Skillful
Episode #8 | Talkable is Skillful
The Talkable Brand video series continues…
Episode #8 | Talkable is Skillful
In this episode, you’ll learn there is a skillful science behind becoming a talkable brand.
BACKGROUND INFO:
The Talkable Brand video series will help you to strategically think about ways to make your brand, your business worthy of word of mouth. Every Tuesday on the Brand Autopsy blog a new episode will premiere giving you knowledge and a nudge. Knowledge being interesting information. The nudge being compelling motivation to make the information happen. The result, I hope, is helping you make brands more talkable.
EPISODE ARCHIVE:
Jan. 10 | Achievable
Jan. 17 | Believable
Jan. 24 | Bankable
Jan. 31 | Original
Feb. 07 | Practical
Feb. 14 | Paradoxical
Feb. 21 | Artful