Archive for the ‘Unapproved’ tag
Earlier this month a controversial German McDonald’s ad called “Package” went viral on Vimeo. The ad, featuring a little boy who gets his McDonald’s lunch stolen by bullies every day, until he disguises it in a much-less-appealing Burger King bag, racked in over 400,000 Vimeo views but Burger King was none too pleased. The video has since been taken down from Vimeo and McDonald’s has agreed not to air the ad on TV after Burger King called it “degrading,” but that hasn’t stopped the ad from going viral on YouTube now as well.
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